Here is a wonderful historical tidbit. Soldiers during World War I used to send delicate, embroidered silk mesh postcards to their loved ones. What a lovely way to communicate. Today we now send and receive regular paper postcards. Marketers use them, including real estate postcards, to get their messages in front of potential and current clients. In the United States alone, more than 900 billion pieces of direct mail is sent every year.
Even in the digital age surveys prove that younger consumers, those in the 18 to 34 age bracket, actually prefer receiving marketing via postal mail, rather than online. This means that direct mail marketing is relevant, despite the public perception business and real estate postcards are outdated.
Direct mail postcards, including real estate postcards and business postcards are a great way to get your message to the consumer. In addition, they are cost effect and attention grabbing.
Custom postcard printing services for real estate postcards provide a great way to advertise your product and services. You can quickly send a postcard to a target group about a new home listing. Or, you can introduce a new product line recently introduced to your customer base.
Postcard printing services for real estate postcards make it easy to create and send out your message to a target group of individuals. Use this great direct marketing technique as part of your overall advertising and marketing program.